Business Growth and Development

Wonderful insights - many times business owner are...

2011-12-18T14:07:00.063Z

Wonderful insights - many times business owner are doing a great job running their business and do not prepare for outsider scrutiny. Alexander hits on the big items here.

Hi Alex I think you're exactly right to focus...

2010-04-21T15:02:50.982+01:00

Hi Alex

I think you're exactly right to focus on this. Language has much more of an effect than people give it credit for.

People aren't morons (to quote David Olgilvy, master of direct marketing). They're very sophisticated, and attuned to spotting 'clues' in language as it often gives away potential behaviour - how you treat people. This gives an impression of what it will feel like to do business with you, before they decide whether to pick up the phone.

All the best. Matt

I agree 100%. I own a Franchise, and the support I...

2009-06-04T14:56:44.830+01:00

I agree 100%. I own a Franchise, and the support I get from my Franchisor is amazing. The "safety in numbers" was a real draw for me. I can see the benefit of franchising from the other end, as a Franchisee. My business is growing as WSI step it up a gear, and as I step up a gear too. Franchising has to be right for todays economy, there are so many good people being made redunadant who are just looking for the right opportunity to spend their redundancy package on going it alone, but are a bit scared to go totally alone.

Alex, you are so right.

Looks well worthwhile attending!

2009-03-09T11:39:00.000Z

Looks well worthwhile attending!